Agenda 3. Data Economy Congress* Data Economy Congress

8:30 – 9:00 AM

Registration of Guests

9:00 – 9:10 AM

Opening of the conference

9:10 – 9:30 AM

The Inaugural Presentation held by the Chairmen of the Advisory Board

dr Mariusz Cholewa, Co-Chair of the Data Economy Congress Program Council, CEO BIK & President ACCIS
Szymon Wałach, Co-Chairman of the Data Economy Congress Program Council, Vice-President of the Management Board, InPost

INAUGURAL BLOCK DIGITAL STATE – EFFECTIVE MANAGEMENT OF THE DIGITIZATION PROCESS OF POLISH PUBLIC INSTITUTIONS

#datastrategy

What does the Polish economy need? What are the most urgent changes in the digitization of the public sector? Cooperation between business and the public sector – what should be worked on most intensively?

9:30 – 10:30 AM

Digital state – effective management of the digitization process of polish public institutions

Debate

Milestones for the “digital state” – are we building new ones or strengthening current systems?
What are the opportunities for mCitizen from the European Digital Identity Wallet?
- The potential and threats of digital identity
- PSD3 directive – a revolution in the payment services market, digital wallet
Can Poland become a technology and competence hub of the CEE and Middle East regions?
Creating access to the National Electronic Identification Node
Democratization of access to public data – regulations regarding storage and transmission
How to build inter-sectoral understanding – master plan

Speakers:

Radosław Maćkiewicz, CEO, Centralny Ośrodek Informatyki
r. pr. Mirosław Wróblewski, President of the Personal Data Protection Office
dr Mariusz Cholewa, Co-Chair of the Data Economy Congress Program Council, CEO BIK & President ACCIS
Anna Pawlak-Kuliga, Global CFO, IKEA Retail

Moderator:

Michał Pieprzny, Partner, Consulting Market Leader, Deloitte

BLOK STRATEGIC MANAGEMENT IN THE TIMES OF DATA ECONOMY

#datastrategy

How to monetize data effectively? How to make business decisions effectively? Trends, ideas, concepts and projects.

10:30 – 10:45 AM

A New Era from a Global Perspective. Challenges of Today’s Leaders.

Keynote speech

Anna Pawlak-Kuliga, Global CFO, IKEA Retail

10:45 – 11:00 AM

NextGen AI – Mastering the journey form peak AI to productivity

Keynote speech

dr Björn Bringmann, Managing Director, Deloitte Consulting & Lead of the Deloitte AI Institute in Germany

11:00 – 11:15 AM

New threats from a hacker’s perspective: key aspects of cybersecurity

Keynote speech

Paula Januszkiewicz, CEO, CQURE & CQURE Academy

11:15 – 11:25 AM

Data resilience – how are organizations prepared for an attack?

Speech

Marcin Gwara, Ecosystem Entrepreneur & Ekspert ds. Security, Fujitsu Technology Solutions

p.1 ESG – sustainable development in the data age

11:25 – 11:35 AM

How to prepare your organization to implement ESG reporting

Introduction

dr Ewa Kosmala, Global Sustainability Director, Selena Group

11:35 – 12:10 PM

ESG – sustainable development in the era of data

Debate

Opportunities and potential of reporting
Advanced reporting technologies, or how to accelerate making informed and accurate business decisions.

“clean” production process

Balancing the energy mix and managing environmental risk
Identification of sustainable development trends

Technological challenges to minimizing carbon footprint
Social impact, assessment of responsibility and future risk of the organization – conclusions

ESG reporting obligation – where are the most common mistakes currently made?
The potential of GenAI and Large Language Models in achieving climate neutrality
Sustainable and effective “G” or Data for Governance

Speakers:

Adam Hirny, Director of the Sustainable Business Development Department, BNP Paribas Bank Polska
Andrzej Osiński, President of the Management Board, Dun & bradstreet
Anna Gorączka, ESG & Sustainability Group, Allegro
Andrzej Zduńczyk, Director of Financial Institutions Market, BIK

Moderator:

Michał Kulbacki, Economist Expert, Instrat Foundation

12:10 – 12:50 PM

Networking break

p.2 Data-driven strategic decisions. Cross-sector cooperation

12:50 – 1:30 PM

Data-driven strategic decisions. Cross-sector cooperation

Debate

Data Sharing – collaboration and data sharing as the key to real return on investment (ROI) verification
Financing powerful digital transformation in traditional sectors as part of business strategy
Business and public sector cooperation
Implementation of Business Intelligence and Data Analytics systems in strategic decision making
Data Governance in Multisystem Environments
W jaki sposób monetyzować dane?
Adaptive nature of business strategy and building competitive advantages based on advanced data analytics and its effective use

Speakers:

Dominik Rozkrut, President, Central Statistical Office
Grzegorz Pawlicki, Member of the Management Board, CIO, Europa Ubezpieczenia | HDI Embedded
Bartosz Jaroszewski, Dyrektor, Obszar Rozwoju Aplikacji i Platform, VeloBank

Moderator:

Ligia Kornowska, Chairperson of the Board, Data Lake

1:30 – 1:45 PM

The use of AI in data modeling and investment decision-making in customer communication

Case study

Małgorzata Miłkowska, Data Science Manager, SalesTube
Dominika Niekraszewicz, Head of Business Development, SalesTube

BLOK BUILDING DATA INFRASTRUCTURE AND DATA MANAGEMENT IN PRACTICE

#datastrategy

How to build and manage data infrastructure so that it is efficient, scalable and supports the organization’s business strategy

1:45 – 2:00 PM

SPLUNK AI – how to predict business KPI exceedances and system failures using available data

Case study

Michał Terbert, Solutions Engineer, Splunk

2:00 – 3:10 PM

Building data infrastructure and data management in practice

Debata

Data Mesh – decentralizing data in an organization

practical applications

Legacy Systems Integration
Master Data Management – strategies and technologies for managing critical data
Strategies for implementing Data Lakes and Data Warehouses in organizations of different scales
Scaling data infrastructures and optimizing performance – best practices

Speakers:

Łukasz Michalczyk, Chief Data Officer, Director of Data & Advanced Analytics Center, Link4
Marcin Tyrański, IT Strategy and Data Platform Departament Director, IT Tribe Lead, UNIQA Polska
Łukasz Grala, Mentor, Futurolog, CEO TIDK
Mateusz Bazan, CEO/Founder, EBIS
Dorota Poniatowska-Mańczak, CIO, Credit Agricole Bank Polska
Emil Andryszczyk, Head of the Production Digitalisation Office , ORLEN
Maciej Chojnacki, Head of Delivery, Elitmind

Moderator:

Agnieszka Kobylańska, Chief Data Officer | Dyrektor Biura Data Governance, BNP Paribas Bank Polska

3:10 – 3:20 PM

Data intelligence at your fingertips: Use AI to increase the business value of information

Case study

Paweł Borkowski, Managing Director, Integral Solutions

CUSTOMER 360

#datastrategy

#dataTECH

How do you use data to effectively customize your offer and communications for individual customers regardless of industry?

3:20 – 3:30 PM

Distributed customer data in the context of customer assessment. Payment Credibility Analysis – what the B2B market looks like in the context of payments. Who will not pay you?

Case study

Jakub Obarzanek, Director of Strategic Client Department, KRD BIG S.A. Kaczmarski Group

3:30 – 4:20 PM

Customer 360

Debate

Hyperpersonalization – technologies for tracking and analyzing consumer behavior, application of AI
Data in targeting campaigns – how to use data analysis to effectively build a competitive advantage in sales

Data storytelling – how to reliably present data taking into account the specifics of the audience and the market context
Voice assistants, smart speakers and speech recognition technology – sector implementations
AI tools changing the face of marketing

Speakers:

Eliza Bujnowska, Data & AI Expert
Edyta Tararuj, Director of the Product Development Office, PKO Bank Polski
Dariusz Gregorczyk, Head of BI & Data Solutions, Empik
Dr. Marcin Kruczyk, AI & Data Director, Ringier Axel Springer Polska
Tomasz Chłodecki, CEO, Justtag
Jakub Obarzanek, Director of Strategic Client Department, KRD BIG S.A. Kaczmarski Group
Robert Leksiński, Director of Customer Relations, Totalizator Sportowy

Moderator:

Marcin Petrykowski, Group CEO & President of the Board, Atende

4:20 PM

Lunch

9:00 – 9:30 AM

Registration of Guests

9:30 – 9:35 AM

Opening of the 2nd day of the conference

BLOK FUTURE TECHNOLOGIES

#dataTECH

9:35 – 9:55 AM

AM Quantum computing. Future technologies – current status and future applications of quantum technologies.

Debate 3+1

Analysis of the potential
Artificial intelligence and quantum technologies – where will they take us?
Information security methods resistant to quantum computer attacks

Speakers:

Anna Streżyńska, Expert on new technologies
Paweł Gora, CEO, Quantum AI Foundation
Ph.D. Grzegorz Brona, CEO, Creotech Instruments

Moderator:

dr Mirosław Sopek, Chairman of the University Council for the TUL University

BLOK ARTIFICIAL INTELLIGENCE IN BUSINESS

#dataTECH

#datastrategy

urpose of the block: stay up to date! Topics about everything you have already known and you haven’t known yet about artificial intelligence.

9:55 – 10:05 AM

Technological turbo-acceleration – from Stanislaw Lem’s vision to the present day

Case study

Edi Pyrek, Co-founder Global Artificial Intelligence Alliance

10:05 – 10:15 AM

How GenAI is Changing Financial Services

Speech

Wojciech Brzostowski, Senior Sales Engineer, Snowflake

10:15 – 11:20 AM

Artificial Intelligence in busines

Debata

How to prepare your organization and data for AI implementation – a practical experience track
The human factor – what AI will change in teams
Rapid development of artificial intelligence – moral and ethical challenges

Use of AI – civil and legal risks and copyrights
AI’s impact on human autonomy

AI scaling – the future in the context of regulations
Fairness and explainability of algorithms – why do they matter?

Speakers:

Joanna Czekaj, Managing Director, Sales Tube
Jarosław Królewski, CEO/Founder, Synerise
Artur Kurasiński, CEO, Kurasinski.com
Karim Sylla, Director of Analytics & Data Science, Żabka Polska
Marcin Choiński, AI and Data Director, TVN Warner Bros Discovery
Jakub Borowiec, Partner, Data Analytics Team Leader, PwC Polska
Przemysław Szabelak, Business Development Director, Fujitsu Technology Solutions

Moderator:

Piotr Chrzanowski, New Technologies Expert

11:20 – 11:30 AM

AI in the Call Centre – benefits and risks

Case study

Robert Woźniak, CEO, Elitmind

11:30 – 11:40 AM

Artificial intelligence – threats of infiltration and infection

Case study

Krzysztof Dyki, President of the Management Board, ComCERT S.A. Asseco Group

11:40 – 11:50 AM

The technology must be GDPR compliant

Case study

Adam Sanocki, Director of Department of Social Communication, Office for Personal Data Protection

11:50 – 12:00 AM

Cybersecurity of AI systems

Case study

Ph.D. engineer Jerzy Surma, Institute of Computer Science and Digital Economy, Warsaw School of Economics

12:00 – 12:30 PM

Networking break

BLOK CHALLENGES IN INTEGRATING AI, IOT AND ROBOTICS

#dataTECH

#datastrategy

Robotics and automation are key factors in industrial and civilization transformation. What are their opportunities and threats?

12:30 – 1:20 PM

Challenges in integrating Ai, IoT and robotics

Debate

Robotics and Automation
Smart factories and data analytics in industry
Building ecosystems using IoT data – manufacturing efficiency, supply chain and product quality management

Speakers:

Artur Wojewoda, CEO, Yaskawa
Andrzej Grochowalski, CIO, Leroy Merlin
Bartłomiej Skrzydlewski, Chief Executive Officer, Chairman of the Board, AMPLUS
Bartosz Gerhards, Head of Packaging, Pfeifer & Langen Polska

Moderator:

Krzysztof Radziwon, Partner, Manufacturing Sector Leader, Deloitte

1:20 – 1:35 PM

Detection and management of cyber-security-related incidents

Debate 1+1

Speakers:

Andrzej Karpiński, Director of the Security Department, Biuro Informacji Kredytowej

Moderator:

Rafał Żukowski, Partner, Cyber Leader for Poland & Baltics, Deloitte

BLOK DATA QUALITY I DATA CLEANSING

#dataTECH

How to manage data so that it is reliable, complete, up-to-date and consistent, and free from errors, inconsistencies and omissions

1:35 – 1:45 PM

Modern Data Quality in practice

Case study

Marcin Chudeusz, Co-Founder/CEO, DEXT.AI

1:45 – 2:35 PM

Data Quality i Data Cleansing

Debate

ML and AI implementation – data quality as a key aspect
- Garbage In, Garbage Out – the impact of the quality of input data on the result
- Identifying data problems – standardizing, cleaning and integrating data
- Stream-Based Modeling – the advantages of monitoring and analyzing data flow in real time
- Overfitting and Underfitting of data
Strategy for data quality in various industries – best practices
Data platform

Speakers:

Renata Bratkowska, Chief Data Officer, Grupa NEUCA
Karolina Henzel, Data Enablement Tribe Lead, T-Mobile
Robert Pławiak, CIDO / CTO, Polpharma
Grzegorz Wolny, CDO, ING Polska
Marek Wilczewski, Managing Director for Information, Data & Analytics Management, Grupa PZU

Moderator:

Marek Chlebicki, Partner PwC CEE Technology Risk Assurance, PwC Polska

2:35 PM

Lunch

9:10 – 9:30 AM

The Inaugural Presentation held by the Chairmen of the Advisory Board

dr Mariusz Cholewa, Co-Chair of the Data Economy Congress Program Council, CEO BIK & President ACCIS
Szymon Wałach, Co-Chairman of the Data Economy Congress Program Council, Vice-President of the Management Board, InPost

9:50 – 10:40 AM

Digital state – effective management of the digitization process of polish public institutions

Debate

Milestones for the “digital state” – are we building new ones or strengthening current systems?
What are the opportunities for mCitizen from the European Digital Identity Wallet?
- The potential and threats of digital identity
- PSD3 directive – a revolution in the payment services market, digital wallet
Can Poland become a technology and competence hub of the CEE and Middle East regions?
Creating access to the National Electronic Identification Node
Democratization of access to public data – regulations regarding storage and transmission
How to build inter-sectoral understanding – master plan

Speakers:

dr Krzysztof Gawkowski, Deputy Prime Minister, Minister of Digitization*
gen. dyw. Karol Molenda, Commander of the Cyberspace Defense Forces Component*
Mirosław Wróblewski, President of the Personal Data Protection Office
dr Mariusz Cholewa, Co-Chair of the Data Economy Congress Program Council, CEO BIK & President ACCIS
Anna Pawlak-Kuliga, Global CFO, IKEA Retail

Moderator:

Michał Pieprzny, Partner, Consulting Market Leader Deloitte

10:40 – 10:55 AM

A New Era from a Global Perspective. Challenges of Today’s Leaders.

Keynote speech

Anna Pawlak-Kuliga, Global CFO, IKEA Retail

11:25 – 11:35 AM

Data resilience – how are organizations prepared for an attack?

Speech

Marcin Gwara, Ecosystem Entrepreneur & Ekspert ds. Security, Fujitsu Technology Solutions

11:45 – 12:30 PM

ESG – sustainable development in the era of data

Debate

Opportunities and potential of reporting
ZAdvanced reporting technologies, or how to accelerate making informed and accurate business decisions.

“clean” production process

Balancing the energy mix and managing environmental risk
Identification of sustainable development trends

Technological challenges to minimizing carbon footprint
Social impact, assessment of responsibility and future risk of the organization – conclusions

ESG reporting obligation – where are the most common mistakes currently made?
The potential of GenAI and Large Language Models in achieving climate neutrality
Sustainable and effective “G” or Data for Governance

Prelegenci:

Jarosław Rot, Executive Director of the Sustainable Development Area, BNP Paribas
Andrzej Osiński, President of the Management Board, Dun & bradstreet
Anna Gorączka, ESG & Sustainability Group, Allegro
Representative of the CIECH Group
Representative of KGHM

Moderator:

Michał Hetmański, CEO & Co-founder, Instrat Foundation*

1:00 – 1:40 PM

Data-driven strategic decisions. Cross-sector cooperation

Debate

Data Sharing – collaboration and data sharing as the key to real return on investment (ROI) verification
Financing powerful digital transformation in traditional sectors as part of business strategy
Business and public sector cooperation
Implementation of Business Intelligence and Data Analytics systems in strategic decision making
Data Governance in Multisystem Environments
W jaki sposób monetyzować dane?
Adaptive nature of business strategy and building competitive advantages based on advanced data analytics and its effective use

Speakers:

Dominik Rozkrut, President, Central Statistical Office*
Leszek Chwalik, Vice-President of the Management Board, TAURON Customer Service
Marcin Mazurek, VP Technology, Allegro*
Grzegorz Pawlicki, Member of the Management Board, CIO, Europa Ubezpieczenia | HDI Embedded
Radosław Maćkiewicz, Director, Centralny Ośrodek Informatyki*

Moderator:

Ligia Kornowska, Chairperson of the Board, Data Lake*

1:55 – 2:50 PM

Building data infrastructure and data management in practice

Debata

Data Mesh – decentralizing data in an organization

practical applications

Legacy Systems Integration
Master Data Management – strategies and technologies for managing critical data
Strategies for implementing Data Lakes and Data Warehouses in organizations of different scales
Scaling data infrastructures and optimizing performance – best practices

Speakers:

Łukasz Michalczyk, Chief Data Officer, Director of Data & Advanced Analytics Center, Link4
Marcin Tyrański, IT Strategy and Data Platform Departament Director, IT Tribe Lead, UNIQA Polska
Łukasz Grala Mentor, Mentor, Futurolog, CEO TIDK
Dorota Poniatowska-Mańczak, CIO, Credit Agricole Bank Polska
Emil Andryszczyk, Head of the Production Digitalisation Office , ORLEN

Moderator:

Agnieszka Kobylańska, Chief Data Officer | Dyrektor Biura Data Governance, BNP Paribas Bank Polska

3:10 – 4:00 PM

Customer 360

Debate

Hyperpersonalization – technologies for tracking and analyzing consumer behavior, application of AI
Data in targeting campaigns – how to use data analysis to effectively build a competitive advantage in sales

Data storytelling – how to reliably present data taking into account the specifics of the audience and the market context
Voice assistants, smart speakers and speech recognition technology – sector implementations
AI tools changing the face of marketing

Speakers:

Eliza Bujnowska, Head of Analytics & AI, CCC
Edyta Tararuj, Director of the Product Development Office, PKO Bank Polski
Dariusz Gregorczyk, Head of BI & Data Solutions, Empik
Marcin Kruczyk, AI & Data Director, Ringier Axel Springer Polska*
Tomasz Chłodecki, CEO, Justtag
Robert Leksiński, Director of Customer Relations, Totalizator Sportowy

9:30 – 9:55 AM

AM Quantum computing. Future technologies – current status and future applications of quantum technologies.

Debate 2+1

Analysis of the potential
Artificial intelligence and quantum technologies – where will they take us?
Information security methods resistant to quantum computer attacks

Speakers:

Anna Streżyńska, Expert on new technologies
Paweł Gora, CEO, Quantum AI Foundation

Moderator:

dr Mirosław Sopek, Chairman of the University Council for the TUL University

9:55 – 10:05 AM

Technological turbo-acceleration – from Stanislaw Lem’s vision to the present day

Speech

How to distinguish between AI/ML/narrowAI/GenAI?

Edi Pyrek, Co-founder Global Artificial Intelligence Alliance

10:05 – 11:00 AM

Artificial Intelligence in busines

Debata

How to prepare your organization and data for AI implementation – a practical experience track
The human factor – what AI will change in teams
Rapid development of artificial intelligence – moral and ethical challenges

Use of AI – civil and legal risks and copyrights
AI’s impact on human autonomy

AI scaling – the future in the context of regulations
Fairness and explainability of algorithms – why do they matter?

Speakers:

Jarosław Królewski, CEO/Founder, Synerise
Artur Kurasiński, CEO, Kurasinski.com
Karim Sylla, Director of Analytics & Data Science, Żabka Polska
Marcin Choiński, AI and Data Director, TVN Warner Bros Discovery
Jakub Borowiec, Partner, Data Analytics Team Leader, PwC Polska
Przemysław Szabelak, Business Development Director, Fujitsu Technology Solutions

Moderator:

Piotr Chrzanowski, Head of Technology, Techland*

11:00 – 11:10 AM

AI and data security

Case study

Appropriate security of algorithms and training sets in AI systems
Susceptibility of training sets to interference or editing of data by external entities

Artur Drobiecki, Vice President, Limitless Technologies

11: 10 – 11:20 AM

Artificial intelligence – threats of infiltration and infection

Case study

Krzysztof Dyki, President of the Management Board, ComCERT S.A. Asseco Group

11:20 – 11:30 AM

The technology must be GDPR compliant

Case study

Adam Sanocki, Director of Department of Social Communication, Office for Personal Data Protection

11:30 – 11:40 AM

Cybersecurity of AI systems

Case study

Ph.D. engineer Jerzy Surma, Institute of Computer Science and Digital Economy, Warsaw School of Economics

12:10 – 12:20 PM

The synergy of man and machine – what are the results?

Wprowadzenie

prof. Ph.D. Włodzisław Duch, Nicolaus Copernicus University in Toruń*

12:20 – 1:40 PM

Detection and management of cyber-security-related incidents

Case study

Rafał Żukowski, Partner, Cyber Leader for Poland & Baltics, Deloitte

12:40 – 1:40 PM

Challenges in integrating Ai, IoT and robotics

Debate

Robotics and Automation

AI robots – if and when will they be independent from humans?
Use of electrification and automation in power generation and manufacturing environments

Smart factories and data analytics in industry
Building ecosystems using IoT data – manufacturing efficiency, supply chain and product quality management

Application of sensors and real-time monitoring in production and logistics
Ensuring product quality by monitoring and controlling production parameters

Speakers:

Tomasz Wyszyński, Chief Data & Analytics – Europe, CIS, Turkey & Iran, Danone
Dariusz Ratajczak, Global LMS Coordinator, Lipton Tea and Infusions*
Natalia Kubala, Digital Transformation Executive, Eko-Okna*
Przedstawiciel CIECH

Moderator:

Krzysztof Radziwon, Deloitte Partner, Lead of Emerging ERP Practice, Manufacturig Sector Leader, Deloitte

1:50 – 2:40 PM

Data Quality i Data Cleansing

Debate

ML and AI implementation – data quality as a key aspect
- Garbage In, Garbage Out – the impact of the quality of input data on the result
- Identifying data problems – standardizing, cleaning and integrating data
- Stream-Based Modeling – the advantages of monitoring and analyzing data flow in real time
- Overfitting and Underfitting of data
Strategy for data quality in various industries – best practices
Data platform

Speakers:

Renata Bratkowska, Chief Data Officer, Grupa NEUCA
Łukasz Krause, Director of the Digitization and IT Division, Medicover*
Karolina Henzel, Data Enablement Tribe Lead T-Mobile*

Moderator:

Marek Chlebicki, Partner PwC CEE Technology Risk Assurance, PwC Polska

Agenda 3. Data Economy Congress* Data Economy Congress

CONTACT

26 – 27 MARCH 2025 / WARSAW